NJBIA BGR Presents: Mastering the Art of Prospecting
Prospecting can sometimes feel like a black hole of outreach that never seems to land; calls go unanswered, emails get ignored, and LinkedIn messages disappear into the void. Sound familiar? If so, you’re not alone. In fact, 42% of sales professionals say prospecting is the most challenging part of the sales process.* When your outreach efforts hit more dead ends than open doors, it’s easy to wonder if it’s all just wasted time. If you’re relying on the wrong approach, it probably is. But with the right strategy, every touchpoint can actively move you closer to a real conversation. Join us on May 13th for Mastering the Art of Prospecting, where we’ll break down the process into clear, actionable strategies that help you turn cold outreach into tangible opportunities. During the 60-minute virtual session, you’ll learn: -The three key questions that drive productive prospecting conversations and help you connect with potential clients more effectively. -How to identify real pain points with needs analysis techniques that make your outreach more relevant and impactful. -How to boost engagement and response rates using a multi-channel strategy that strategically leverages phone calls, emails, voicemails, and LinkedIn. Who Should Attend? -Sales professionals who want to improve their prospecting success -Business development professionals focused on building stronger connections and creating new opportunities -Anyone who wants to stop spinning their wheels and start having better conversations About the Speaker: Amanda Puppo is the Founder and CEO of MarketReach Inc., a boutique agency specializing in high-level prospecting and appointment setting services, based in Central New Jersey. With a penchant for cold calling, Amanda started her business from her apartment 24 years ago to help others overcome their hesitation and turn cold outreach into real sales opportunities.